Hoodia or hoodwinked?
Every month there is the latest gimmick or trick in weight loss products. Usually, a mystical and magical herb that has been long known by a selective few herbalists in a far off land where no one is ever fat and no one dies from a fat-related disease.
Millions die from famine and malnutrition there, admittedly, but at least no one is fat.
That last fact is usually omitted from the advertising copy, of course.
Then come in the celebrity endorsement. From the heavily liposuctioned, body augmented bimbett who has never eaten a potato chip in her life, whose every public picture is photoshopped and airbrushed to perfection, who attributes her waif-like stature to the mystical herbal brew and potion that she discovered last week from her celebrity friend.
Then the internet marketers jump on the bandwagon, all offering the purest form of the herb, the best quality at the cheapest price. Online auction sites go into meltdown, spammers have seizures in the frenzy to hit as many mailing lists as possible, and you order, ever hopeful that without the liposuction, 4 hours in the gym daily, the Botox and boob jobs, that you too will look just like that good looking girl with perfect abs in the gossip magazines.
And then one week later the magical package arrived. 30 days supply of the standard herbal gelatine capsules in a plastic bottle with a fancy label.
Don't exceed the recommended dose, it gravely warns you, to give you the impression that it is powerful stuff. And you take the pills, one pill with a glass of water three times a day.
And what happens? Well, you tell us. Please leave your comments in the comment section below and tell us what worked or didn't work for you.